Companies wishing to align their products and services with the Cal Alumni Association can sponsor sections of CAA's website. Sponsors can display their logo and/or banner message on each page of a section of the CAA website giving them the opportunity to align their message with a particular Cal alumni or student audience.
Section of the website that can be sponsored include:
Sponsorships are for one calendar quarter but can start mid-quarter when available.
Each sponsor gets two sizes of message within a sponsored section of the CAA web site. Both sizes appear on the right-rail of the sponsored pages.
On the section homepage, sponsors get a rectangle measuring 180 pixels wide by 100 pixels tall. This size is ideal for a single logo or short message.
On all secondary pages within a sponsored section, sponsors get a rectangle measuring 180 pixels wide by 300 pixels tall. This size is ideal for a graphic, photo, short message and/or button.
The sponsored rectangles will have the copy “Sponsored by” immediately above the sponsorship area. The Cal Alumni Association will be responsible for adding this message.
All sponsorship rectangles will be live links to a sponsors website or chosen-destination URL.
Sponsors should submit artwork for the two sizes as well as a destination URL. Artwork should be 72 dpi jpegs at actual size and each file size should be no more than 40k.
Sponsorship rates shown below are for any one section of the CAA website.
| For one calendar quarter or equivalent 3-month period: $7,500 per quarter |
| For two consecutive calendar quarters or equivalent 6-month period: $7,000 per quarter |
| For three consecutive calendar quarters or equivalent 9-month period: $6,000 per quarter |
| For four consecutive calendar quarters or equivalent 12-month period: $5,000 per quarter |