2017 Cal Alumni Survey: CAA Programming

Survey respondents were asked about their level of awareness, participation, and satisfaction regarding 16 program areas, ranging from membership and career services to volunteering and advocacy.

91% of participants would recommend CAA programs to fellow alumni.


Top Programs by Awareness

Most alumni surveyed are aware of CAA’s membership, athletics events and tailgates, Alumni Chapters, and CALIFORNIA magazine.

Bar Chart: Top Programs by Alumni Participation: 48% Membership, 38% California Magazine, 23% Athletics, 18% Chapters, 18% Lectures.


Top Programs to Grow or Maintain

Surveyed alumni identified Alumni Chapters as most important for CAA to maintain or grow.

80% of alumni surveyed are not part of an Alumni Chapter.
49% of those not involved in an Alumni Chapter would like to join one.

Top Five Benefits of CAA membership: 1 Showing support for UC Berkeley. 2 Subscription to California magazine. 3 Use of the UC Library. 4 Intellectual lectures. 5 Career services and networking opportunities. Top Five CAA Programs to Maintain or Grow: 1 Alumni Chapters. 2 Lectures. 3 Career services. 4 Mentoring. 5 Scholarships.