Join our dynamic team at Cal Alumni Association—UC Berkeley (CAA) as a Student Assistant, where you’ll contribute to social media content creation and management. This role is perfect for students passionate about digital media/marketing and looking to gain hands-on experience in a vibrant educational setting.

This position reports to the Senior Director, Marketing and Communications, with a dotted line to the Content Marketing Associate.

Schedule  10–15 hours per week, flexible schedule, Monday–Friday between 8 a.m. and 5 p.m. PT, plus coverage of special events (may occur in evenings/on weekends).

Start date ASAP.

Location Hybrid schedule, splitting time working on-campus at Alumni House and working remotely. Remote work must be performed in California.

Responsibilities

With supervision and guidance from the Marketing and Communications team, the student assistant will:

• Develop and execute social media campaigns across platforms such as Facebook, LinkedIn, and Instagram, creating compelling graphics, editing photos, and writing engaging copy.
• Source user-generated content and adapt it for republication while monitoring relevant campus and media outlets for timely news.
• Manage the department’s social media calendar, research and pitch content ideas, and maintain compliance with brand standards and social strategies.
• Analyze performance metrics to refine strategies and enhance engagement.
• Participate in team meetings and assist with various tasks as needed.

Required Qualifications

• Currently enrolled in a relevant undergraduate program (e.g., Media Studies, Content Design, Marketing, Photography).
• Strong connection to UC Berkeley’s culture and history, with a keen interest in fostering community ties through creative content.
• Proficiency in digital design tools like Canva, and experience with social media storytelling and marketing.
• Strong understanding of social media platforms (Instagram, Facebook, Twitter, TikTok) and analytics tools.
• Creative thinker with excellent communication and organizational skills.
• Flexibility to cover occasional evening or weekend events and multitask effectively under tight deadlines.
• Ability to work both independently and as part of a team.
• Must be able to pass a background check.

Payrate and Benefits

Pay rate   $19.36/hour, work-study required.

Benefits:

• Gain practical experience in a supportive and creative environment.
• Develop a professional portfolio of work.
• Flexible work hours to accommodate your academic schedule.
• Opportunity to work on significant projects that impact the community.

To Apply

Please submit your cover letter, resume, and up to two examples of social media content or campaigns you have created, to recruiting@alumni.berkeley.edu. Please note MEDIA AND CONTENT Student Assistant in the subject line. Resumes without cover letters will not be accepted. Please send your materials as an attachment in PDF format. This position will remain open until filled, however, we encourage you to submit your materials for consideration by April 18, 2025. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Deadline to Apply

April 18, 2025

Our Operating Principles

We are especially interested in hiring a candidate who will commit to building a workplace that:

• Fosters personal accountability and empowerment
• Inspires personal integrity and a commitment to ethical standards
• Builds trust and mutual respect
• Fosters effective communication
• Conducts work that is inspirational, innovative, forward-thinking and adaptable
• Reinforces teamwork
• Offers constructive feedback and coaching
• Shares a common commitment to vision/goals
• Nurtures a positive outlook
• Affirms diversity
• Allows for an aesthetic, healthy and accommodating physical workspace.

Benefits

For Our Full-time Employees:

CAA offers an excellent health care and supplemental benefits packages, 403(b), a generous paid time-off benefit, and more. We have a friendly, relaxed but professional environment, and we pride ourselves on our team approach.

Health Care Benefits:

• CAA employees are required to contribute 10% of their total medical premium for the employee and 20% for any eligible dependents.
• CAA pays 100% of the premiums for Dental and Vision benefits for the employee and any eligible dependents.

Paid Time Off Benefits:

• Vacation: 16 days/year for first 2 years of service, 18 days/year after completing 2 years of service, 21 days/year after completing 5 years of service.
• Sick time: 12 days/year
• Holidays: 11 total per year
• Paid time off between Dec 26 and Dec 31
• Birthday Holiday: 1 Day off

Professional Development:

• As affiliates to UC Berkeley, CAA employees are eligible to participate in many of the on-campus professional development workshops, seminars and professional networks available to UCB employees. Please note that this does not include undergraduate or graduate courses offered to students.
• CAA has a partnership with UC Berkeley Extension that offers our employees a discount on enrollment fees.

Financial Benefits:

• 403(b) retirement savings plan with a company match
• Supplemental Insurance with 100% of premiums paid by CAA:
  • Life Insurance
  • AD&D Insurance
  • LTD Insurance
• Option to purchase supplemental insurance plans from AFLAC

Commuting and Parking:

• If you’re a commuter, consider taking advantage our pre-tax public transit commuter benefit. You can load your Clipper Card or pay public transit fare with pre-tax dollars.
• Cal Bear Pass: Take advantage of UCB’s partnership with AC Transit. The partnership offers a cost savings of up to 70% off the standard monthly bus pass rate! CAA employees are eligible to purchase an AC transit pass at the faculty/staff discount rate with pre-tax payroll deductions.
• UCB Campus Parking Permit: As affiliates to UCB, our CAA employees are eligible to purchase a campus parking permit at the faculty/staff discount rate with pre-tax payroll deductions.

Access to Campus Programs and Discounts:

• Eligible to join the Recreational Sports Facility (RSF) at the Faculty/Staff discount rate
• Special campus events
• Free admission to the University Art Museum
• Discount tickets for Cal Performances, Pacific Film Archive, and Hertz Hall
• AirBears: wireless internet access on campus