start-up

Startup Wants University Endowments to Lend Money so Homeowners Can Go Solar

A new startup founded by two UC Berkeley Haas Business School students aims to give homeowners going solar the leverage to affect more than just the environment.

Window Street Financial—which emerged last fall from an idea generated by Johnny Gannon and Ben Purvis—wants to give them the option of taking a solar loan made up of capital from the endowments of universities, nonprofits and foundations.

In on the Ground Floor: Would My Investment in a Friend’s Scheme Really Seal My Fortune?

Graduation was near and other seniors were scrambling for work. I knew I was set. I had met a brilliant entrepreneur and was investing my time and savings in his sure-fire venture that guaranteed me both a job and untold millions.

His plan was literally airtight: Create a device that would improve upon the highest volume manufactured product—the sealed bags used for everything from dry macaroni to potato chips.

And what was wrong with those bags? They weren’t re-sealable.

From the Spring 2014 Branding issue of California.
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