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Senior Analyst

Alumni data is one of the most valuable resources available to the Cal Alumni Association (CAA), an affinity-based nonprofit organization serving the University of California, Berkeley. The Data and Reporting team is responsible for cultivating the accuracy and integrity of alumni data. The ability to effectively harness alumni data enables CAA to accurately reach targeted audience segments, at the right time, through appropriate channels, and with the most relevant messages. We are seeking a highly motivated and team-oriented Senior Analyst to collaborate with CAA business units in developing and delivering highly targeted audience segments that support email and direct mail marketing campaigns and to play a key role in providing input on our data strategy.

As a full-time staff member of the Cal Alumni Association, you will join a dynamic and multifaceted nonprofit organization, committed to providing programs and services that keep Cal alumni of all ages and interests connected to UC Berkeley and to each other. CAA represents a global network of more than 500,000 alumni, and its programs include the award-winning California magazine, scholarships, and events, plus a worldwide travel program, family camp, and more. Our ongoing success relies on effective direct marketing, well-targeted philanthropy, and alumni engagement.

The Senior Analyst reports to the Senior Director of Marketing & Communications.


Business Analysis

  • Lead CAA business units in data strategy decisions that drive efficiency and integrity. Support campaigns by independently discerning project scopes, assessing relevant data attributes, and creating targeted audiences based on outlined parameters.
  • Lead the creation and timely distribution of CAA’s alumni engagement dashboard and the analysis and interpretation of engagement data.
  • Write complex SQL queries to extract data from campus central data warehouse; independently use formulas and data-management functions to QA and prepare data for use in various communication channels.
  • Perform campaign analysis, making and implementing recommendations and collaborating with MarCom as needed to report metrics and write impact reports on email performance, surveys, and more. 
  • Lead the execution of special projects such as alumni surveys, year-end reporting, and ad hoc data requests.

Data Stewardship

  • Lead the enforcement of protocols and procedures related to CAA’s use of our campus constituent database, creating and implementing practices for usage, reporting, collection, and storage at CAA.
  • Oversee the entry and maintenance of constituent biographic and engagement data for the organization. Develop and implement processes and training specific to data entry and maintenance to ensure data standards, accuracy, and quality. Create and regularly monitor data through audit reports and integrity checks.
  • Define data elements under stewardship, including activity and affiliation codes. 
  • Proactively surface discrepancies and quality issues for discussion and resolution.
  • Manage data request queue, assigning tasks, managing deadlines, and assessing and improving requests. 
  • Perform QA of large-scale targeted lists including, but not limited to, biographical lookups verifying constituent communication preferences.
  • Utilizing specific criteria, clean exported data lists and reports to ensure compliance with CAA and UC data use guidelines.
  • Reconcile reports and lists against the database, identifying corrupt or inaccurate data and eliminating duplicates and inaccuracies, and performing necessary updates.
  • Collaborate with internal stakeholders to ensure acquisition of timely and accurate updates to alumni records.
  • Maintain detailed documentation of data requests, codes, and processes.
  • Provide training to CAA business units and data team student assistant(s).
  • Serve as CAA’s primary point of contact for CADSHelp requests.


  • Lead CAA’s Data team, empowering staff through the coaching, oversight, and mentorship of full-time analyst and undergraduate student assistant. 
  • Represent CAA and its interests on the campus Data Priorities Advisory Council, at internal data strategy meetings, and to all other UC Berkeley and University of California units.
  • Build and maintain collaborative professional relationships with key campus data partners, including UC Berkeley Data and Business Solutions (DBS) and Information Strategy and Analytics (ISA).
  • Oversee training and QC processes for activity reporting and reconciliation across the organization.
  • Direct the creation and application of activity and affiliation codes.
  • Lead CAA’s participation in Data Science Discovery projects, directing and advising a small group of undergraduate students in business data analysis with benefit to CAA. 
  • Create, document, and maintain procedures and best practices for CAA data and reporting. 

Other duties as required.

Required Qualifications

  • Bachelor’s degree or equivalent experience 
  • Minimum of six (6) years of professional data management experience or a combination of relevant education and work experience
  • Experience working with relational databases and with confidential and sensitive information
  • Advanced knowledge of SQL and experience writing complex queries using large sets of data
  • Proficiency using Tableau Creator to create custom data dashboards
  • Ability to translate and convey technical report development concepts to non-technical audiences
  • Strong knowledge of report development; ability to apply logic to query filters, outlining output columns, and the QA process
  • Ability to perform statistical and data analysis, produce metrics, make conclusions and recommendations for improvement
  • Proficiency using Google Suite, MS Office tools, and Windows environments
  • Advanced proficiency and experience using Excel functions (Vlookups, pivot tables), with the ability to manipulate large sets of data in Excel
  • Ability to manage and prioritize multiple projects simultaneously and meet strict deadlines
  • Exceptional organizational skill and attention to detail
  • Ability to work independently, communicate effectively, and collaborate with others in a fast-paced, dynamic environment
  • Must submit to and pass Consumer Report and FBI/DOJ fingerprint background investigations

Preferred Qualifications

  • Experience in higher education, advancement, or nonprofit organizations
  • Experience using project management tools
  • Familiarity with UC Berkeley

Salary and Benefits

This is a hybrid, full-time, exempt position located at Alumni House on the UC Berkeley campus in Berkeley, CA, with a salary range of $80,000–$95,000. The Senior Analyst position is eligible to participate in company-sponsored benefits including health care, paid time off, commuter benefits, and a 403(b) Retirement Saving plan. CAA employees are also eligible for many UC Berkeley faculty/staff discounts on campus. We have a friendly and relaxed, yet professional environment, and we pride ourselves on our team approach.

To Apply

Please email your resume, cover letter, and salary requirements with “Senior Analyst” in the subject line to Please send your materials in .DOC or .PDF formats only. 

Deadline to Apply

Monday, May 20, 2024; however, the position will remain open until filled.

To Apply

Submit Your Resume

Submit your cover letter, resume, and salary requirements to Resumes without cover letters will not be considered.

Please reference the job title in the subject line of your email. Attachments should be in .doc or .pdf format.

Complete the Application Packet

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Alternate Method of Application

Download the application packet as a PDF, complete the forms, and email them as an attachment to

Employment Application (PDF)

Our Operating Principles

We are especially interested in hiring a candidate who will commit to building a workplace that:

  • Fosters personal accountability and empowerment
  • Inspires personal integrity and a commitment to ethical standards
  • Builds trust and mutual respect
  • Fosters effective communication
  • Conducts work that is inspirational, innovative, forward-thinking and adaptable
  • Reinforces teamwork
  • Offers constructive feedback and coaching
  • Shares a common commitment to vision/goals
  • Nurtures a positive outlook
  • Affirms diversity
  • Allows for an aesthetic, healthy and accommodating physical workspace.


For Our Full-time Employees:

CAA offers an excellent health care and supplemental benefits packages, 403(b), a generous paid time-off benefit, and more. We have a friendly, relaxed, but professional environment, and we pride ourselves on our team approach.

Health Care Benefits:

  • CAA employees are required to contribute 10% of their total medical premium for the employee and 20% for any eligible dependents.
  • CAA pays 100% of the premiums for Dental and Vision benefits for the employee and any eligible dependents.

Paid Time Off Benefits:

  • Vacation: 16 days/year for first 2 years of service, 18 days/year after completing 2 years of service, 21 days/year after completing 5 years of service.
  • Sick time: 12 days/year
  • Holidays: 11 total per year
  • Paid time off between Dec 26 and Dec 31
  • Birthday Holiday: 1 Day off

Professional Development:

  • As affiliates to UC Berkeley, CAA employees are eligible to participate in many of the on-campus professional development workshops, seminars and professional networks available to UCB employees. Please note that this does not include undergraduate or graduate courses offered to students.
  • CAA has a partnership with UC Berkeley Extension that offers our employees a discount on enrollment fees.

Financial Benefits:

  • 403(b) retirement savings plan with a company match
  • Supplemental Insurance with 100% of premiums paid by CAA:
    • Life Insurance
    • AD&D Insurance
    • LTD Insurance
  • Option to purchase supplemental insurance plans from AFLAC

Commuting and Parking:

  • If you’re a commuter, consider taking advantage our pre-tax public transit commuter benefit. You can load your Clipper Card or pay public transit fare with pre-tax dollars.
  • Cal Bear Pass: Take advantage of UCB’s partnership with AC Transit. The partnership offers a cost savings of up to 70% off the standard monthly bus pass rate! CAA employees are eligible to purchase an AC transit pass at the faculty/staff discount rate with pre-tax payroll deductions.
  • UCB Campus Parking Permit: As affiliates to UCB, our CAA employees are eligible to purchase a campus parking permit at the faculty/staff discount rate with pre-tax payroll deductions.

Access to Campus Programs and Discounts:

  • Eligible to join the Recreational Sports Facility (RSF) at the Faculty/Staff discount rate
  • Special campus events
  • Free admission to the University Art Museum
  • Discount tickets for Cal Performances, Berkeley Art Museum and Pacific Film Archive (BAMPFA), and Hertz Hall
  • Eduroam: wireless internet access on campus